Agency

Anchor Agency, your marketing department

A digital, creative and performance agency founded in March 2021 in Ben Arous. We turn ambitious ideas into strong brands and digital experiences that pay off.

Connecting strategy to execution

We work with companies as an outsourced marketing department: we set the strategy, build the brand, develop the digital presence and optimise campaigns. Our goal: useful, consistent, results-driven marketing.

« We turn ambitious ideas into strong brands and impactful digital experiences. »

Anchor Agency

Our name

Anchor: the anchor that holds the course

Since antiquity, the anchor has stood for hope and trust: what holds the ship steady in a storm. For our agency, it says four things.

Hope

You come with an ambition; we give you reasons to believe in it, and a plan to get there.

Depth

An anchor goes deep to hold. We dig deep: research, data and insights before acting.

Strategy

Dropping anchor means choosing a course and holding it, even when the wind turns.

Process

An anchor is handled with method. Our five-step method makes every engagement clear and predictable.

The Anchor symbol in motion

Our symbol

A double arch, four meanings

Two A's
The cream arch is the A of Anchor, the orange arch the A of Agency.
Growth
Like a performance curve, the orange arch rises higher than the first.
The eye
At the centre, an orange dot: the eye. Visibility and awareness, at the heart of what we do.
Grounding
A base set on the ground: a strategy that holds, results that are measured.

All eyes on your brand.

Our values

Four values, one way of working

01

Depth

We dig before acting: data, market, end customer.

02

Clarity

Real figures, always set against their target.

03

Commitment

We stay anchored by your side, for the long run.

04

Momentum

Creativity that serves performance.

Method

Five steps, a cycle that keeps improving

  1. 1

    Explore

    Audit, data, audiences and competitors.

  2. 2

    Anchor

    Strategy, measurable goals, budget and KPIs.

  3. 3

    Create

    Content, shoots, identity and website, by our team.

  4. 4

    Propel

    Meta and Google campaigns, SEO and distribution.

  5. 5

    Measure

    Report before the 7th, decisions for the next month.

Team

The team

Rafik Akili, Founder & CEO
Rafik AkiliFounder & CEOSets the agency’s vision and strategy and guides clients towards their goals.
Syrine Chaabane, Account Director
Syrine ChaabaneAccount DirectorLeads projects and coordinates teams and clients.
Rim Jribi, Account Manager
Rim JribiAccount ManagerManages day-to-day project follow-up and client relations.
Ahmed Abida, Web Developer
Ahmed AbidaWeb DeveloperDesigns and builds fast, modern, high-performing websites.
Anas Labyedh, Photographer & videographer
Anas LabyedhPhotographer & videographerCreates photos and videos that grab attention and tell a story.
Nabil Karamosli, Creative Designer
Nabil KaramosliCreative DesignerImagines creative, striking visual concepts.

Trusted by

  • GAC Motor
  • HAVAL
  • Tohatsu
  • Senke Motor
  • Suzuki Moto
  • Zeet
  • MISRA · EMP Agri
  • GIZ
  • Organica
  • Somef Lighting
  • Majesté
  • Stark
  • Apia
  • Byokob
  • Miravella

Free audit · 30 minutes

Three findings, three actions, zero commitment.

We review your social media, ads and website, and you leave with a concrete action plan.

Get a quote